Fitnito vs PushPress for a Small Gym
PushPress publishes a free Core plan, two paid Core plans, and separate add-ons. Prices on that page are in USD. Fitnito's software price is free, or one flat paid plan.
Free plan available · No credit card required · 30-day trial on paid plans
How Fitnito Compares to PushPress
PushPress is the better fit if you want a $0 software plan that includes a member app, class waitlists, appointments, and basic workout programming, and their published processing rates work for you. Fitnito is the better fit if you want one flat software price and you do not need those extras.
PushPress
- Core Free is $0/month, with card processing at 4.99% + $0.30 and ACH at 2.89% + $0.30.
- Core Pro is $159/month and Core Max is $229/month. International pricing says contact sales.
- Train ($79/month), Grow ($329/month), and the Branded App ($97/month) are listed as separate add-ons.
Free, or flat $34.95/mo $349.95/year billed annually
- A genuinely free plan to get started — no credit card
- One flat software price, with no per-booking fees. Fitnito Payments, if you use it, is $1.00 per member per month plus 1% on a paid plan. Stripe's card fees are separate.
- Month-to-month — cancel anytime, no lock-in
- Just what a gym needs — set up in one conversation
- We help migrate your members and classes for you
Comparison reflects each platform's typical positioning and publicly listed pricing, not exact quotes for your gym. Compare your current PushPress bill to $34.95/month.
Published prices, Fitnito and PushPress
Copied from pushpress.com/pricing on 7 October 2026. The page says prices are in USD and to contact sales for international pricing.
| Plan | Price | What the page says |
|---|---|---|
| Fitnito | ||
| Starter Plan | Free | No software subscription. |
| Monthly Plan | $34.95/mo | Fitnito Payments, if you use it, is $1.00 per member per month plus 1% on a paid plan. Stripe's card fees are separate. |
| Yearly Plan | $349.95/yr | Billed once a year. |
| PushPress | ||
| Core Free | $0/mo | Card 4.99% + $0.30. ACH 2.89% + $0.30. |
| Core Pro | $159/mo | Card 2.89% + $0.30. ACH 0.79% + $0.30. |
| Core Max | $229/mo | Card 2.75% + $0.30. ACH 0.79% + $0.30. |
| Train | $79/mo | Workout tracking add-on, up to 20 clients, as listed in the pricing FAQ. |
| Grow | $329/mo | CRM with email and SMS, as listed in the pricing FAQ. |
| Branded App | $97/mo | White-label mobile app add-on. |
| Full Stack | About $559/mo | The pricing FAQ writes "~$559/month" for all features combined. |
An Honest Feature Comparison
We're a smaller, cheaper tool and we don't pretend otherwise. Here's the real picture — including what PushPress does that we don't.
| Feature | Fitnito | PushPress |
|---|---|---|
| Classes, members, and price | ||
| Class scheduling & capacity caps | ||
| Member self-booking site | ||
| Memberships & punch-card passes | ||
| Online payments to your own bank | ||
| AI setup assistant | Not listed | |
| Genuinely free plan to start | ||
| Flat monthly software price (unlimited members) | ||
| Hands-on help moving your data over | ||
| Waitlists with automatic promotion | — | |
| 1-on-1 / appointment booking | — | |
| Native member mobile app | — | |
| Email / SMS marketing campaigns | — | Varies |
| Retail / point of sale | — | |
| Performance / WOD tracking & leaderboards | — | Varies |
| AI | ||
| AI Connector (MCP) that can run the gym On every plan. The address is https://mcp.fitnito.com. | Not listed | |
| WebMCP tools on the booking site On every plan. A signed-out visitor can list classes. A signed-in member can book or drop. | Not listed | |
| Booking and payments | ||
| Pay-per-class drop-ins (Book now) Needs Fitnito Payments, then a drop-in price on the program. | ||
| Sessions left on the schedule, plus a low-sessions email On every plan. | Not listed | |
| Email the owner when someone books a class On every plan. Off until you turn it on under Settings, Notifications. | Not listed | |
| Choose whether members can cancel When Fitnito Payments is on. On by default, they cancel from Manage payments. Off, they send you a note, and the payment page hides cancel. | Not listed | |
| Booking reminders Premium. Off until you turn them on. | Not listed | |
| Tax on member receipts When Fitnito Payments is on, and you have tax registrations in Stripe. No tax line until then. | Not listed | |
| Memberships | ||
| Change a member's plan without cancelling On every plan. Both plans bill the same way and in the same currency. | ||
| Memberships that end after a set number of payments On every plan. | Not listed | |
| Visits that top up, or reset on the 1st On every plan. | ||
| Pause a membership Premium. Paid plans, including the trial. | ||
| Members and forms | ||
| Signed documents and waivers Premium. Off until you publish one. | ||
| Custom profile fields Premium. The list starts empty. Nothing here is required to book. | Not listed | |
| Required profile fields Premium. Staff at the desk can still skip one. Phone stays optional until you mark it required. | Not listed | |
| Family booking Premium. You can turn it off in Settings. | ||
| French interface The booking site and the console follow the browser. Emails stay English. | Not listed | |
| Staff | ||
| Staff and coach logins On every plan. Free includes up to five staff. A coach does not see payments, passes, or the member desk. | ||
PushPress's capabilities reflect its generally-marketed feature set and vary by plan — check their current pricing for specifics. If a missing feature is a dealbreaker for you, we'll tell you straight.
An outside assistant can run the gym from https://mcp.fitnito.com. Sign in and approve. It is on every plan. How to connect an AI agent
Built Because One Gym Got Priced Out
Fitnito started when an independent gym faced a steep price hike on its booking software — an increase that cut too deep into a small business's margins to justify. With weeks to spare before members would lose the ability to book classes, we built a simple, affordable alternative and got them back up and running before the next billing cycle.
That's why affordability isn't a marketing angle for us — it's the entire reason Fitnito exists.
Read our storyEverything a Small Gym Actually Needs
No bloat. No enterprise complexity. Just the tools that keep your gym running.
Scheduling & Self-Booking
Set recurring weekly classes once with caps and a coach. Your gym gets its own booking site where members reserve and cancel their own spots.
- Recurring & one-off sessions
- Class capacity caps
- Mobile-friendly booking site
Members & Passes
Keep client profiles, punch cards and unlimited memberships in one place — with your dashboard flagging members running low on visits.
- Member profiles & history
- Punch cards & unlimited passes
- Low-visit alerts
Payments, Your Bank
Collect membership and class fees with Fitnito Payments — recurring billing, automatic pass access, deposited straight to your own bank account.
- Recurring membership billing
- Stripe-powered, paid to your bank
- Optional — only if you want it
We'll Help You Move Off PushPress
Leaving PushPress shouldn't mean your members lose access overnight. Tell us what you're on now and we'll help bring your members, programs and weekly schedule across — so your gym keeps running through the transition, usually before your old bill renews.
- Import your members and class schedule
- AI setup assistant builds your gym in one chat
- Real human support at every step
Fitnito vs PushPress FAQ
Is Fitnito a good PushPress alternative?
If you want scheduling, member booking, passes, and a published software price, yes. PushPress is the stronger fit when you also want their member app, waitlists, appointments, or workout tracking.
What does each one publish for price?
PushPress lists Core Free at $0/month, Core Pro at $159/month, and Core Max at $229/month, in USD, plus the add-ons in the table. Fitnito's paid software plan is $34.95/month or $349.95/year, and there is a free plan. Fitnito Payments, if you turn it on, is a separate per-member fee.
Where is PushPress the better fit?
Choose PushPress if a member app, automatic waitlists, appointment booking, or workout programming matter on day one, including on the $0 plan's published processing rates. Choose Fitnito if those are not must-haves and you want the software price to stay flat.
Does PushPress publish a free plan?
Yes. Core Free is $0/month, and the page does not present it as a trial. Card processing on that plan is 4.99% + $0.30.
Can I connect an AI assistant to Fitnito?
Yes. Add a connector in your assistant and use https://mcp.fitnito.com. Sign in and approve. The steps are at https://help.fitnito.com/owners/advanced/connect-ai-agents. It is on every plan. The assistant can run the gym the way the in-app Assistant does. Read only can look, and cannot book or change anything.
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